Unicorne

In the financial field, a unicorn refers to a start-up company with an economic valuation out of the ordinary. A mythical animal linked to success.

The inclusion of the icon to the font allows greater versatility in its use. It allows it to be reproduced in various sizes without losing legibility and enhances the sense of unity, where both parties are essential. Still, the icon can be used independently for other elements of the brand. The modern font is very well suited for start ups or renovated companies. The fine and slightly tall shapes make the whole sophisticated.

The purple background color highlights the joy of the colors of the logo. A touch of fantasy (we’re talking about a unicorn), with a tech side.